E-Commerce

Online commerce, whether that is business to business arrangements or business to consumer, is an evolving and excellent way to broaden your client base. It does however attract a range of legal compliance requirements, which can be complex to navigate.

We have worked with established businesses and start up businesses to create e-commerce strategies, and have created legally compliant platforms for those who only trade online.

When trading online there are a number of aspects of law which come into play, some of which might have a big impact on your business and the way you structure your e-commerce strategy. We have collaborated with businesses on many different aspects, including:

• The effect of consumer legislation
• Compliance with regulatory regimes
• Prohibitions under competition law
• Website customer journey reviews

Getting the terms and conditions and associated policies, procedures and processes to accurately reflect what your business does and how it operates in practise and to ensure that those documents are validly incorporated in to the customer journey is vital from a legal perspective – however, it is not lost on us that this compliance must not come at the expense of the user experience and the business’ brand values.

We are experienced in working with branding teams, marketing teams and sales teams to ensure that the legal requirements work in tandem with the commercial requirements.